My Research Project Proposal
In BCM212, we have been focusing on research practice and how to better conduct and understand it. In the first three weeks we have brainstormed potential research topics for our own personal upcoming research projects. These topics are focused on our own interests and the scope is rather broad, however we do have to focus on fellow BCM - *Bachelor of Communication and Media - students as our research participants, thus after some thought and prototyping I had come to the following three topics as potential research questions for my project.
Online vs In-Person Tutorials: Are students finding a difference in the effectiveness of these two methods?
Students Budgeting - First year vs second year differences in financial spending
Are BCM Students feeling ready for the workforce? And will they be able to follow their passions?
For now, I am leaning towards my third option. In our second tutorials, our class split into different groups to brainstorm these topics and help each other balance up the benefits and negative aspects of our questions. We then collaborated by voting on each other's research questions on the BCM212 spreadsheet. I received the most votes on the third research question: Are BCM Students feeling ready for the workforce? And will they be able to follow their passions? This was pleasing because it was also the one I was finding most desirable.
Due to the fact that our research participants will be fellow BCM students, this topic is relevant to its participants while also having the ability to make students think, in particular about their futures and their education’s value. It’s a topic I find interesting as I personally love our course and the opportunities it provides us, the assessments like Digital Artefacts, the technologies that are offered to us to use and just the overall modern, fun feel that so many of our classes incorporate. BCM seems to really allow for students to build up skills which will be useful to them based on their own goals and dreams for post-uni employment. Therefore, I want to collect qualitative and quantitative data through research on what my fellow students are experiencing in this course. Do they feel they are being set up for a career that aligns with their personality, their skills and their interests? Is there anything that could be improved upon? Is there something that perhaps they didn’t expect about our course, or perhaps something they did expect to learn but haven’t yet? Questions like these will lead my research project.
As a student who enjoys media and research, university provides me with an exciting opportunity to delve deeper into the field. By combining theoretical knowledge with practical application, you can develop a range of skills in media production, analysis, and research. Engaging with contemporary debates and emerging technologies can equip you for a dynamic career in the media industry, that is why I consider this research project and its question relevant to me - and also fellow BCM students. In relation to this topic, I may be considered somewhat biassed as I have stated that I really enjoy the BCM course and feel I am benefiting from it, however my sample group will be random and therefore I can anticipate a varying quality of opinions in my research responses. This topic will be achievable as I am not giving myself too much of a workload over the set amount of time needed to complete the project, and I have access to the resources I will need.
I am looking forward to beginning this project and further results and updates will continue here on my blog! Below are references that may be used to support the project.
Li, I.W. and Carroll, D.R., 2017. Factors influencing university student satisfaction, dropout and academic performance: An Australian higher education equity perspective.
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Shah, M. and Nair, C., 2011. Employer satisfaction of university graduates: Key capabilities in early career graduates. In 20th Annual Teaching Learning Forum (pp. 1-10). TL Forum.
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Cunningham, S. and Bridgstock, R., 2012. Say goodbye to the fries: Graduate careers in media, cultural and communication studies. Media International Australia, 145(1), pp.6-17.
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McCabe, M.B., 2017. Social media marketing strategies for career advancement: An analysis of LinkedIn. Journal of Business and Behavioral Sciences, 29(1), p.85.
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